Tóm tắt nội dung
This book is a specialized English textbook for learners and working professionals who want to develop their English communication skills in a business environment. The material is structured in a practical way, combining vocabulary and professional context with the four language skills: listening, speaking, reading, and writing. The content begins with basic business communication situations such as greetings, self-introductions, small talk, and closing a conversation; then expands to topics such as numbers, dates, time, holidays, prices, salaries and benefits, jobs, types of occupations, commuting to work, and professional skills and qualifications. In subsequent sections, the material develops business communication scenarios such as exchanging information about products, sales, customer service, telephone calls, emails, letters, meetings, presentations, negotiations, time management, and travel arrangements. The curriculum also covers corporate culture, cross-cultural business practices, management styles, team building, production, marketing, finance, sales, quality standards, and competition. Lessons utilize real-life readings, professional dialogues, reading and listening tests, vocabulary exercises, and guided speaking and writing activities. The series is organized into three levels, A1, A2, and B1, and provides over 400 specialized words and phrases, glossaries, and assessment activities to help learners reinforce their knowledge.
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