The HBR Guide to Persuasive Presentations offers strategies and techniques to help professionals deliver powerful, convincing presentations that engage and influence their audiences. The book emphasizes the importance of understanding your audience’s needs, interests, and concerns before preparing your presentation. Tailoring your message to resonate with them ensures that your content is relevant and impactful. Overall, HBR Guide to Persuasive Presentations provides a comprehensive framework for creating and delivering presentations that are engaging, impactful, and persuasive. The key takeaway is that a persuasive presentation is not just about the content but also how it is delivered—through understanding the audience, structuring the message clearly, and using effective communication techniques.

Mã ngôn ngữ:	eng
Chỉ số phân loại:	658.4
Tác giả:	Duarte, Nancy
Thông tin nhan đề:	HBR Guide to persuasive presentations
Xuẩt bản,phát hành:	US. Harvard Business Review Press, 2012
Mô tả vật lý:	229tr.
Từ khóa:	Business. The secret to success

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