Managerial economics: Foundations of business analysis and strategy Thomas, Christopher R.  

Managerial economics: Foundations of business analysis and strategy

Loại tài liệu: Tài liệu giấy - SH:Sách, chuyên khảo, tuyển tập

Tác giả: Thomas, Christopher R.

Nhà xuất bản: McGraw-Hill/Irwin

Năm xuất bản: 2008

Tóm tắt nội dung

Managerial Economics: Foundations of Business Analysis and Strategy is a textbook that focuses on the application of economic theory and methodology to business decision-making. It aims to provide business students and professionals with the tools and concepts necessary to make informed, strategic decisions. The book concludes with practical applications of managerial economics in areas such as mergers and acquisitions, international business, and public policy. It emphasizes how economic analysis helps managers make decisions that align with business goals. Overall, Managerial Economics: Foundations of Business Analysis and Strategy provides a comprehensive approach to understanding how economic principles can guide business strategy and decision-making, helping managers optimize their business operations in a competitive market environment.

Mã ngôn ngữ:eng
Chỉ số phân loại:338.5
Tác giả:Thomas, Christopher R Maurice, S. Charles
Thông tin nhan đề:Managerial economics: Foundations of business analysis and strategy
Xuẩt bản,phát hành:US. McGraw-Hill/Irwin, 2008
Mô tả vật lý:747p.
Từ khóa:Business strategy. Economic analysis. Economic management
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