Business Communication Design explores the principles and practices of effective communication within business environments. The book emphasizes the importance of designing business communications to be clear, purposeful, and tailored to the needs of the audience. One of the central themes is the importance of considering the audience when designing communication. The authors stress that effective business communication requires an understanding of the audience's expectations, cultural background, and knowledge level. Tailoring messages to meet the needs of different audiences is key to successful communication. In summary, Business Communication Design provides a comprehensive guide to creating effective, audience-centered, and purposeful communications in the business world. It combines theory with practical insights on how to design messages that are clear, professional, and impactful across various media.

Mã ngôn ngữ:	eng
Chỉ số phân loại:	651.7
Tác giả:	Angell, Pamela Rizkallah, Teeanna
Thông tin nhan đề:	Business Communication Design
Xuẩt bản,phát hành:	US. McGraw Hill 2004
Mô tả vật lý:	518p.
Từ khóa:	Business. Communication skills

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