Entrepreneurship: A Small Business Approach provides a comprehensive overview of what it takes to start, run, and grow a small business. The book focuses on the various aspects of entrepreneurship, from recognizing business opportunities to managing daily operations and scaling the business. Entrepreneurs must spot gaps in the market or areas where consumer needs are not being met. The book delves into how to assess these opportunities and develop a viable business idea. Throughout the book, the author emphasizes the role of creativity, persistence, and adaptability in entrepreneurship, urging readers to continuously learn, innovate, and evolve in the ever-changing business world.

Mã ngôn ngữ:	eng
Chỉ số phân loại:	658.1
Tác giả:	Bamford, Charles E Bruton, Garry D
Thông tin nhan đề:	Entrepreneurship: A small business approach
Xuẩt bản,phát hành:	US.: McGraw-Hill, 2011
Mô tả vật lý:	347p.
Từ khóa:	Business. Small Business. Start-up

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