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Loại tài liệu: Tài liệu số - EBook
Tác giả: Jason L. Stienmetz, Berta Ferrer-Rosell, David Massimo
Nhà xuất bản: Springer
Năm xuất bản: 2022
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Table of contents: Video Game Experiential Marketing in Tourism: Designing for Experiences; Mixed Reality (MR) for Generation Z in Cultural Heritage Tourism Towards Metaverse; Virtual Reality: A Simple Substitute or New Niche?; Emergence and Rapid Popularization of Paid Web-Conferencing-Application-Based Tours in Japan: An Analysis of Their Business Potential; Users Versus Non-users: The Impact of Experience on Hotel Guests’ Attitudes Towards Service Robots in Hotels; Video Games as a Media for Tourism Experience; Online Travel Planning for Families with a Child with a Disability; Leveraging Blockchain in Medical Tourism Value Chain; “Better Not Let Me Know”: The Mediating Role of Regret on the Relation Between Social Comparison Discrepancy in Online Hotel Review and Revisit Intention; Analysis of Instagram Users’ Movement Pattern by Cluster Analysis and Association Rule Mining; Beyond Influencer Credibility: The Power of Content and Parasocial Relationship on Processing Social Media Influencer Destination Marketing Campaigns; Management Response to Online Review: The Case of Hong Kong Luxury Hotels; The Usage of Emoji in Tourism-Related Instagram Posts: Suggestions from a Marketing Perspective; Navigation by Revealing Trade-offs for Content-Based Recommendations; Multisensory VR Experiences in Destination Management; Do DMOs Promote the Right Aspects of the Destination? A Study of Instagram Photography with a Visual Classifier; Personalization of Multi-day Round Trip Itineraries According to Travelers’ Preferences; Destinations and Data State-of-the-Art in Switzerland and Liechtenstein; Identifying the Main Service Elements for Customer-Oriented Live Guided Virtual Tours; Travel Incheon as a Metaverse: Smart Tourism Cities Development Case in Korea; Communicating to Tourists During and Post-Covid-19: What Do They Want (Need) to Hear?; An Exploratory Study of Consumers’ Travel-Related Concerns About COVID-19; Building Resilient Smart Cities for Sustainable Urban Tourism in Africa Post-COVID-19 Pandemic; Identifying the Elements of Great Online Customer Encounters; Using Machine Learning Methods to Predict Demand for Bike Sharing; A Framework of Resilience for Peer-to-Peer Accommodation Hosts Under COVID-19; Platform Stress in Hospitality – Focusing on the Technology dimension; Window to the Destination: Tourists’ Local Experience via “Online Experiences” on Airbnb Amid the Pandemic; Data-Supported CRM as a Lever for DMO Success: A Social Exchange Relationship Approach; Towards a Strengths-Based Personal Informatics Framework for Transformative Tourism Experiences: A Phenomenological Study on Serious Leisure Practitioners; Destination Image of DMO and UGC on Instagram: A Machine-Learning Approach; Topic Modelling of Tourist Dining Experiences Based on the GLOBE Model; Content-Based Recommendations for Crags and Climbing Routes; Understanding Preferences in Tourism Email Marketing; Using the Behaviour Change Wheel to Design an App to Change Tourist Behaviour and Increase Dispersal into Regional Areas; Exploring “Planned Serendipity” and On-site Information Behavior on Smartphones; Understanding Hotel Employees’ and Guests’ Perceptions of Smart Hotels Using Q Methodology; Business Intelligence and the Public Management of Destinations: The View of DMOs; Visualizing and Comparing Online Travel Reviews of the Great Walls: A Data Mining Approach; Analyzing Individual, Institutional, and Regional Contributions to E-tourism: The Case of ENTER Proceedings (1996–2021); eLearning for Tourism During COVID-19 - Learning from Students’ Perspectives. A Pilot Study; An Empirical Study on the Impact of Prior Information Provision Methods on Participants’ Perceptions in Tasting Marketing; How to Design Hotel Gamified Applications Effectively: Understanding the Motives of Users as Hotel Visitors; Escaping Loneliness Through Tourist-Chatbot Interactions; Exploring the Impact of Travel Vlogs on Prospect Tourists: A SOR Based Theoretical Framework;
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