International Management is a well-known textbook that focuses on the challenges and strategies involved in managing across different cultures and international markets. It provides an in-depth understanding of how businesses can succeed in the global marketplace by addressing key concepts in international management. International Management by Helen Deresky provides a comprehensive guide to the complexities of managing businesses in a globalized world. It helps readers understand the various factors that affect international management, from cultural differences to strategic decision-making. By blending theory with real-world applications, the book equips students and managers with the knowledge and tools to navigate the challenges of leading in international markets and cultures.

Mã ngôn ngữ:	eng
Chỉ số phân loại:	658.049
Tác giả:	Phatak, Arvind V
Thông tin nhan đề:	International Management
Xuẩt bản,phát hành:	US. Mc 2005
Mô tả vật lý:	579p.
Từ khóa:	International Business. Manager. Strategy

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